Requirement
Lotte Pakistan wanted to redesign their existing corporate website to be more interactive and informative. They also wanted to launch a corporate blog for their Chief Executive Officer to share his thoughts.
Our Solution
We designed a website which took their corporate vision and ideals and made them the center of the design. The website design was planned around a minimalism design philosophy, which would focus the visitor on the content rather than images and unneeded graphics.
Instead, the images and illustrations were used in the site design to further explain and give a closer look to what Lotte Pakistan PTA does and how it affects their business model.
In addition to the site design, the emagine design team prepared process and other diagrams that became part of the overall design of the site.
For the corporate blog, the emagine team registered a new domain separate from the main Lotte Pakistan site so that it would be able to build its own following and image. Another View is a dedicated blog for management and marketing issues in Pakistan. You can visit the blog here.
